Hi, my name is Sili Recio. I’m a mission-driven strategic communications and digital strategy leader with 15+ years of experience guiding campaigns, building infrastructure, and scaling teams across advocacy, nonprofit, and private-sector spaces. My work lives at the intersection of storytelling, systems, and equity—and this is just a small window into what that’s looked like in the wild. Welcome to my portfolio page!
Over the years, I’ve created and contributed to many projects within the scope of work of my various roles, many of which have been handed off to incredible teams as I’ve moved forward in my journey. Because of this, sharing specific or proprietary work can be a challenge—so I hope you understand why a traditional samples page won’t do the trick here.
That being said, you’ll find highlights of my work below. While this is not a comprehensive showcase of everything I’ve done, I hope it gives you a sense of my expertise and impact. I’d love to connect and explore how we can collaborate at the intersection of strategy, advocacy, and digital excellence. I look forward to hearing from you.
#IPumpedHere Campaign
“Let's bring mothers out of the bathroom stalls and into the pumping rooms they deserve.”
Media Impressions: 367 million
Highlights: Coverage on Scary Mommy, Parents, and recognition at Cannes.
About My Work
Digital Transformation at The Democracy Collaborative
Enhanced online presence with a strategy that increased stakeholder engagement by 15%.
Focus: Organizational restructuring, streamlining workflows, and improving digital outreach.
Digital Strategy Highlights
MomsVote Initiative
Directed digital strategy for key campaigns, leading to measurable increases in voter engagement.
Impact: Helped streamline digital efforts across 12 campaign teams.
Content Style: Developed a bilingual social media guide.
Advocacy for Campaign for Our Shared Future
Integrated grassroots and digital organizing to enhance public engagement.
Staci Jordan Shelton, Founder, Ritual Before Revenue
“Sili is exceptionally good at building both a high level and detailed strategy and execution plan. She has a gift in understanding what needs to be done at a high level while also having the ability to break that down into actionable items that make organizations successful. Sili is also a very organized thinker and project manager. She can map things out so that nothing gets missed with her attention to detail. She has an intuitive gift for communication strategy like I've rarely seen.”
Lucrecer Braxton, Creative Strategist
“Sili is an excellent example of a leader who cares and gets the work done. She inspires her team, while challenging them.
I have reported to Sili as part of the Digital Strategy team at MomsRising for almost two years. What I have appreciated about her the most is she leads by example and allows her team to do what they do best. Sili has high expectations for her team, and she communicates these expectations with compassion and understanding.
Sili is an invaluable asset to any team she is a part of. Don't make the mistake of passing her by.”
Ashley Boyd, Social Impact Executive
“I had the good fortune to hire and then supervise Sili for several years when I was Field Director VP, Engagement at MomsRising. Sili is a master digital marketer, with particularly strong skills in social media strategy. Her connection to social media influencers brought our digital strategy to the next level and grew MomsRising's network of partners in important ways. She thinks deeply about tailoring her message and strategy to specific audiences and using metrics to drive results. On top of this, I always appreciated Sili's honesty and integrity in her work and everything she does.”
Anita Sarah Jackson, Content Design/UX Writing Leader
“I had the opportunity to work alongside Sili at MomsRising as we both grew in a couple of roles. Sili brought a unique blend of creativity and relationship-building skills to the organization, helping MomsRising level up their social media engagement and digital strategy in meaningful ways.
One of Sili’s standout strengths is her ability to develop authentic connections with influencers and online communities. She crafted engagement strategies that not only greatly expanded MomsRising’s digital reach but also deepened their connection with grassroots supporters and organizational partners. Her approach to community-building was thoughtful and genuine, creating a space where people felt empowered to amplify MomsRising's mission to their own broad audiences.
Sili’s leadership in shaping and implementing MomsRising's social media and digital strategy played a key role in advancing their digital presence. Her creativity, passion for social justice, and commitment to durable growth made a lasting impact on the team and the broader MomsRising community.”
Let’s Create Impact Together
Interested in collaborating or learning more about my work? Reach out today!